Selected work
Social Buzz Hub
Brand strategy & visual identity
A vibrant identity for a business built around conversation.
Social Buzz Hub logo and chat symbol on stickers
01
The starting point
Social Buzz Hub is a social media agency based in Chelmsford. Its owner wanted an identity that would stand out and give the business a memorable presence. The challenge was to express that energy while keeping a clear connection to what the agency does.
Social Buzz Hub identity applied to mobile designs
02
The connection
Three distinct visual directions were developed. The client chose the most vibrant route, built around a simple idea: conversation. Chat shapes are integrated into the typography, linking the agency’s name to the exchanges that sit at the heart of social media.
Social Buzz Hub brand identity presentation
03
The design
The cut-outs in the letterforms give the wordmark a distinctive rhythm. The speech-bubble motif also works as a separate graphic element, giving the identity something recognisable beyond the full name. Vivid colour adds another layer of personality.
04
Across the details
The project is shown across stickers, mobile layouts and branded objects. These applications explore how the wordmark, symbol and colour work at different scales. Together, they present an identity with enough variety to feel lively and enough shared detail to feel connected.
05
The work brought together
The project brings the full name, a compact conversation symbol and a vibrant palette into one visual language. Across the applications, the same idea can appear prominently or work as a smaller supporting detail. That relationship is the central design story: giving a business about conversation an identity that can express itself in several ways.